Individual Institutional Relations Publications

Individual Institutional Relations Publications

Judges Report

 

Subcategory A   Annual Reports

 

GRAND GOLD

Memorial University of Newfoundland

"Z to A"

Really stood out from the rest. Great concepts; nice words. Small size gets your attention. Content is very engaging. Infotainment at its best. Nice illustrations. Makes you want to read it. This is a memorable piece. Their goal was to "make a bold statement about the university's new direction," and they accomplished this. Ties in nicely with Web site/bonus.

 

GOLD

Alverno College

"Your power." Like the square format-stands out from other publications. Great stories; would be very appealing to donors. Clean, nice grid. Beautifully done; engaging.

 

SILVER

Boston University

"Where are we?" Nice concept, very creative. Good way to make numbers 'come alive.' Love the Web key; gets readers to the WWW-and with stated 25,000 unique visitors, obviously worked well.  Copy is engaging/Example: "So where did three Nobel Prize-winning economists stash their cash when the economy tanked?"

 

Also liked

Judges indicated these had strong design, nice organization of content.

 

University of Texas at Dallas: "Creating the Future"

National University System, California

Indiana University South Bend School of Business and Economics

Notre Dame, Mendoza College of Business : "Dare"

  

Subcategory B   Annual Magazines

SILVER

University of Melbourne Magazine

Engaging stories. Like the size, paper. Like the simplicity of it. Did not force themselves into a 'masthead' format yet it still conveys that it is a magazine.  Nice giving vehicle/insert.

 

SILVER

Havergal College

"Champions for Change." Amount of stories-great. Nice concept and execution.  Liked the treatment of class updates; nice job. Call out how much each class has donated. Like the perfect bound format. Love that they call their alumna "old girls." This publication is definitely tailored to readership; their research indicates that alumna read this piece.

BRONZE

Boston University-Sargent College

"Inside Sargent." Thoughtful content; speaks to the audience (stated objective: U.S. News and World decision makers). Integrated with Web content. Clean design. Good photos.

 

Subcategory C   Research Publications

 

GOLD

Duke Cancer Report

Primary audience (referring physicians) would be impressed with this piece. They are busy people; this is an easy/accessible read. Nice paper and envelope conversion.  Fly sheet inserts with pencil drawings humanize the technical content.

 

GOLD

Memorial University of Newfoundland

Fabulous. It's got a big idea-love the folding covers. Concept, use of images, photography-looks very cutting edge. It's successful; you want to open it. Creates excitement.  Meets stated objectives  to "position  Memorial as one of Canada's leading research universities."

 

BRONZE

Washing ton State University

They did what they set out to do-approachability and format. Engaging and accessible; makes research topics engaging. Powerful words and images = winning combination.

  

Subcategory D   Books

 

GRAND  GOLD

Kent State

"100 years 100 facts"

This piece stood out from all of the entries. Remarkable.

Format makes this a collector's item. Great ideas, execution. Perfect marriage of copy and images. Makes you want to know those 100 facts. Digestible.

BRONZE

Lawrenceville School

200 year anniversary piece. Photography is beautiful. Timeline element really nice. Capture both a historical and an everyday perspective. Gives you a sense of what life on campus is like. And the campus was designed by Frederick Law Olmsted-we love it. Stunning. We want to go there.

 

BRONZE

University of Georgia
Centennial book, Graduate Education.

Cover is nice.  Beautiful photography. Sectioned off in a nice way. Design is very even and consistent throughout.  Nice [soft/feminine] touches, beautiful paper. Meets objectives stated in their abstract.

 

Also liked:
The Summit Country Day School

 

Category E          Exhibit and Event Publications

  

SILVER

Savanah College of Art and Design

Presents the art beautifully. Restrained design. Cover was very inviting-wanted to open it. Conveys a good feel for the exhibition.

 

Subcategory F   Other Promotional Publications

 

GOLD

Rutgers

Chunks of information everywhere-easy to read. Fulfills its mission to "communicate in tangible ways how Rutgers fulfils its public service mission." Like the graphs. Nice design, bold graphics. Nice size, paper. We love this piece.

 

SILVER

Carnegie Mellon

Love that it gives you a quick hit, infotainment view of institution. Tag line at the end is nice. Logotype is neat. "Brag book" is nice concept. Size is nice, use of paper good. Just a tiny bit bigger is one suggestion.  Their results are worth noting, including Twitter feedback. Of course they have a related Web site-it's Carnegie Mellon.

 

Runner Up:
Notre Dame