Mission

Our Mission

CASE, an international membership association, advances and supports educational institutions by providing knowledge, standards, advocacy and training designed to strengthen the combined efforts of alumni relations, communications, fundraising, marketing and allied professionals.

Our Vision

As the premier professional association for educational advancement professionals, CASE is committed to being the primary resource for professional development and information and the leading advocate for professional standards and ethics.

Our Values

CASE believes education improves lives and societies, and we value service to our members through professional excellence; respect for volunteers and staff as partners, stakeholders, and leaders; and commitment to integrity, ethical behavior, and inclusiveness.

Updated and approved by CASE Board of Trustees, Nov. 19, 2008

See CASE's Strategic Initiatives: 2008-2013