In her CASE award-winning dissertation, Lisa Ann Skari surveyed 7,330 community college alumni from 18 two-year institutions across the United States and found that only 15 percent of them gave to their alma mater in the past five years. Of those who gave, 62 percent were female, 85 percent were white, 61 percent were married, 82 percent received their associate degree from their alma matter, 63 percent transferred to a four-year institution, most have household incomes greater than $75,000 and most live close to their alma mater.
"Revealing the Community College Alumni Donor," Community College Advancement News, Nov. 9, 2011
Seventy-seven percent of fundraising campaign totals come from the top 1 percent of donors; 95 percent of totals come from the top 10 percent of donors.
CASE Campaign Report 2011
The results of the 2010-11 Voluntary Support of Education Survey show that donors contributed $30.3 billion to higher education in 2010-11, compared to a pre-recession peak of $31.6 billion-an 8.2 percent increase over the previous year.
BriefCASE, February 2012
Private giving represents, on average, slightly less than 6 percent of operating expenses at public institutions compared to slightly less than 15 percent at private institutions. Fundraising programs return, on average, nearly $6 for every dollar invested. The median amount raised per fundraising staff member (including support staff) is $681,188.
Benchmarking Investments in Advancement: Results of the Inaugural CASE Advancement Investment Metrics Study, March 2012
The "typical" independent school development office in the U.K. has been established for eight years and is headed by a development director who typically remains in the post for three to four years, earns £40-£60k, oversees one to two additional staff members and spends 20 hours a month meeting with prospects. The team as a whole spends 40 percent of its time on activities directly related to fundraising.
Buffalo-CASE Survey 2010/2011: The Survey of Philanthropic Giving in UK Independent Schools, June 2012
"Roughly 1,200 community colleges serve 6.8 million for-credit students in the United States today. This figure represents . . . some 43 percent of American undergraduates. . . Though community colleges serve almost half of all undergraduates in the United States, they probably raise between 2 and 4 percent of all gift revenue made to higher education."
Steve Klingaman, Fundraising Strategies for Community Colleges: The Definitive Guide for Advancement, Stylus
and CASE, 2012
"Today's advancement professionals require a breadth and depth of knowledge spanning a functional spectrum that includes finance, budgeting, human capital and talent management, constituent relations, fund development, marketing, advertising, communications, writing, public relations, and event management. Because of the complexity of the chief advancement officer position, it is perhaps one of the most difficult and demanding jobs to carry out in all of higher education."
Jon Derek Croteau and Zachary A. Smith, Making the Case for Leadership: Profiles of Chief Advancement Officers
in Higher Education, Rowman & Littlefield, 2012
According to the annual Ross-CASE survey of universities in the United Kingdom, cash income in 2010-11 increased by £43 million to £560 million, the number of donors reached an all-time high of 204,250 (a 10 percent improvement over 2009-10), and the amount spent on fundraising per pound fell to 22 pence, an indication of the benefits of a growing shift toward a more professional and sustainable role for educational philanthropy.
"University Giving Continues to Rise in UK," BriefCASE, April 2012
Parallel CASE surveys of independent school heads and chief development officers found that 98 percent of heads believe they understand the fundraising process and their role in it, with 81 percent of CDOs agreeing that their heads understand the process (a gap of 17 percent) and 74 percent agreeing that their heads understand their fundraising role (a gap of 24 percent).
School Heads and Chief Development Officers: Perspectives on the Partnership, Feb. 8, 2012
